{"id":1688,"date":"2023-12-21T09:09:19","date_gmt":"2023-12-21T02:09:19","guid":{"rendered":"https:\/\/dpoint.vn\/ung-dung-tich-diem-dpoint-la-gi-2\/"},"modified":"2024-01-05T17:05:41","modified_gmt":"2024-01-05T10:05:41","slug":"ung-dung-tich-diem-dpoint-la-gi-2","status":"publish","type":"post","link":"https:\/\/dpoint.vn\/en\/ung-dung-tich-diem-dpoint-la-gi-2\/","title":{"rendered":"Build and manage point accumulation programs"},"content":{"rendered":"

Kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft hay loyal customer (kh\u00e1ch h\u00e0ng trung th\u00e0nh) l\u00e0 nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng, c\u00e1 nh\u00e2n th\u01b0\u1eddng xuy\u00ean mua s\u1ea3n ph\u1ea9m \u0111\u1ed3ng th\u1eddi gi\u1eef k\u1ebft n\u1ed1i, t\u01b0\u01a1ng t\u00e1c l\u00e2u d\u00e0i v\u00e0 tuy\u1ec7t \u0111\u1ed1i trung th\u00e0nh v\u1edbi doanh nghi\u1ec7p.<\/p>\n

\"\"<\/p>\n

Kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft l\u00e0 g\u00ec?<\/h2>\n

C\u00f3 th\u1ec3 th\u1ea5y, doanh nghi\u1ec7p n\u00e0o c\u00e0ng s\u1edf h\u1eefu nhi\u1ec1u kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft th\u00ec m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p \u0111\u00f3 s\u1ebd v\u01b0\u1ee3t tr\u1ed9i h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u00f9ng ng\u00e0nh, c\u00f9ng l\u0129nh v\u1ef1c v\u00e0 c\u00f9ng th\u1ecb tr\u01b0\u1eddng. \u0110i\u1ec1u n\u00e0y gi\u00fap \u00e1p l\u1ef1c c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3m b\u1edbt \u0111i m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3.<\/p>\n

Th\u00eam v\u00e0o \u0111\u00f3, c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u00f2n c\u00f3 th\u1ec3 mang l\u1ea1i 80% doanh thu v\u00e0 n\u1ebfu doanh nghi\u1ec7p m\u1ea5t \u0111i h\u1ecd th\u00ec gi\u00e1 tr\u1ecb t\u1ed5n th\u1ea5t c\u00f3 th\u1ec3 l\u00ean t\u1edbi $243. Ch\u00ednh v\u00ec v\u1eady, duy tr\u00ec kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft s\u1ebd gi\u00fap doanh nghi\u1ec7p v\u1eeba ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c t\u1ed1i \u0111a c\u00e1c chi ph\u00ed v\u1eeba c\u00f3 th\u1ec3 t\u0103ng tr\u01b0\u1edfng doanh thu hi\u1ec7u qu\u1ea3.<\/p>\n

\"\"<\/p>\n

Kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft l\u00e0 g\u00ec?<\/h2>\n

Ch\u00ednh nh\u1eefng ho\u1ea1t \u0111\u1ed9ng mang gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng n\u00e0y \u0111\u00e3 gi\u00fap mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch b\u1ec1n v\u1eefng c\u0169ng nh\u01b0 nh\u1eefng kho\u1ea3n thu \u0111\u00e1ng k\u1ec3 v\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i cho doanh nghi\u1ec7p.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0y ch\u00ednh l\u00e0 nh\u1eefng c\u00e1 nh\u00e2n s\u1eb5n s\u00e0ng gi\u1edbi thi\u1ec7u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho doanh nghi\u1ec7p. S\u1edf h\u1eefu \u0111\u01b0\u1ee3c c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c coi l\u00e0 s\u1ef1 may m\u1eafn c\u1ee7a doanh nghi\u1ec7p b\u1edfi s\u1ed1 l\u01b0\u1ee3ng c\u00e1c doanh nghi\u1ec7p, c\u1eeda h\u00e0ng cung c\u1ea5p s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 tr\u00ean th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng gia t\u0103ng khi\u1ebfn m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh c\u0169ng t\u1eeb \u0111\u00f3 m\u00e0 t\u0103ng cao.<\/p>\n","protected":false},"excerpt":{"rendered":"

Points accumulation programs are programs that allow customers to accumulate a specific number of points<\/p>\n","protected":false},"author":1,"featured_media":1545,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-1688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/posts\/1688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/comments?post=1688"}],"version-history":[{"count":1,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/posts\/1688\/revisions"}],"predecessor-version":[{"id":1689,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/posts\/1688\/revisions\/1689"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/media\/1545"}],"wp:attachment":[{"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/media?parent=1688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/categories?post=1688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dpoint.vn\/en\/wp-json\/wp\/v2\/tags?post=1688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}